MJ Sport
MJ Sport is a family-run sportswear and equipment supplier with over 25 years of experience. Working closely with individuals, teams and clubs, the company provides quality sports kit and equipment while building long-lasting relationships through friendly, personal service.
WEBSITE
BRANDING
MARKETING
MJ Sport needed a modern eCommerce website that would showcase its extensive range of sportswear and equipment while making it quick and easy for customers and clubs to find and order products online.
We gave the existing brand a subtle refresh, modernising the typography while retaining the familiar MJ Sport identity, before creating a completely bespoke website design built around its striking black and green colour palette.
A key part of the project was carefully migrating the existing online store, including its products and important content, across to the new website while ensuring a smooth transition from the old eCommerce platform. The new site was then structured and optimised for SEO, with clear product categories, teamwear, club shops and dedicated areas for players and coaches.
Following launch, we provided full training to give the MJ Sport team control over the day-to-day management of the store. Most importantly, the new website has hit the ground running, with online orders coming through successfully since launch.









